SIAL Shanghai 2025: Your gateway to the asian Food market

PUBLISHING DATE
February 12, 2025

In 2025, from 19 to 21 May, it will bring together more than 5,000 exhibitors and welcome around 180,000 professional visitors at the Shanghai New International Expo Center

This trade fair is an essential platform for companies wishing to establish themselves in the Asian market and develop their network with the major players in the sector.The 2025 edition will highlight the major trends shaping the food industry, with a focus on innovation, digital distribution and changing consumer expectations. With participants from more than 70 countries, this event will offer a comprehensive overview of the latest advances in food production, processing and marketing. For professionals, it will represent an exceptional opportunity to exchange with strategic partners, discover new growth opportunities and access a rapidly expanding market.

A strategic crossroads for food market players

Every year, SIAL Shanghai attracts the sector’s biggest companies, as well as distributors, importers and investors eager to discover innovative products. The 2025 edition promises to be particularly rich, with a segmentation of the offer allowing each exhibitor to optimise its visibility and target its audience effectively. Retail giants such as Carrefour, Walmart and Metro are regular visitors, looking for new products to meet the demands of the Asian market.

The exhibition will also highlight the new consumer dynamics in China and the Asia-Pacific region. Demand for organic, healthy and sustainable products is constantly growing, while online food retail is expanding dramatically. For any company wishing to adapt to these developments, SIAL Shanghai is a privileged point of entry. By participating in this event, brands will benefit from optimal exposure and will be able to present their products to an influential audience made up of key decision-makers and leading distributors.

An event dedicated to innovation and business development

SIAL Shanghai is not limited to the exhibition of food products. It is also establishing itself as an innovation laboratory and growth accelerator for companies in the sector. Among the flagship initiatives of this edition, the SIAL Innovation competition will honour the most creative and disruptive products on the market. Winning this award will offer winners unparalleled visibility, attracting the attention of international buyers and the specialised media.

In parallel, the exhibition will offer a series of conferences and round tables led by experts in the sector. These talks will address strategic topics such as the evolution of Chinese import regulations, new distribution strategies and the challenges of the digitalisation of the food market. The event will also feature a programme of business meetings to facilitate exchanges between exhibitors and qualified buyers.

With a population of 1.4 billion and constantly evolving food consumption, China represents a key market for companies in the agri-food sector. SIAL Shanghai, through its scale and the quality of its visitors, offers a unique opportunity to establish a long-term presence in Asia. By participating in this event, each company will have the opportunity to present its products, establish strategic contacts and anticipate the major trends that will shape the food industry of tomorrow.

With registration already open, it is time for agri-food players to reserve their place and prepare to be part of one of the sector’s most influential platforms in 2025.

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Source image: SIAL


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