5 powerful iInsights to celebrate national cheese day and shape the future of dairy

PUBLISHING DATE
March 27, 2025
CATEGORIES

France is famous for many things—but few are as emblematic and beloved as its cheese. With hundreds of varieties and centuries of know-how, French cheese is not only a cultural treasure but also a pillar of the country’s agro-food economy. On National Cheese Day, celebrated every year in March, professionals and consumers alike pay tribute to this iconic product, its artisans, and the sector’s forward-looking innovations.

This article explores the challenges and opportunities facing the dairy and cheese industries, drawing insights from two key industry publications: the White Paper from the Salon du Fromage et des Produits Laitiers and the CNIEL–SIAL White Paper on Global Dairy Trends.

Cheese and Dairy: A Strategic Sector in Transition

French dairy products—especially cheese—represent a cornerstone of the national economy and gastronomic identity. The sector encompasses:

  • Over 1,200 cheese varieties
  • A dense network of producers, refiners, and cooperatives
  • Thousands of SMEs and family-owned operations

While cheese remains a symbol of tradition, the sector is anything but static. As highlighted during the Salon du Fromage et des Produits Laitiers, the industry is facing a crucial period of transformation marked by shifts in consumption patterns, environmental challenges, and generational renewal.

Insights from the Salon du Fromage White Paper

Published as part of the most recent edition of the Salon, the white paper provides a detailed look at how professionals perceive the state of the sector and its future. Key takeaways include:

  • Changing Consumption Habits: Younger generations seek authentic, ethical, and local products—but also demand transparency and convenience.
  • Sustainability in Focus: Environmental concerns are influencing production practices, packaging innovations, and efforts to reduce the carbon footprint of dairy operations.
  • Export and Global Reach: Despite its strong domestic roots, the French cheese industry has a growing export dynamic, especially in Asia and North America.
  • Transmission and Know-How: The need to attract and retain young professionals is essential to maintaining France’s cheese-making legacy.

To explore the full Salon du Fromage white paper, click here: Salon White Paper

Large crowd exploring dairy products at a food trade fair, reflecting international enthusiasm for cheese on National Cheese Day.
Cheese lovers and professionals gather at the Salon du Fromage to explore innovation and tradition

CNIEL & SIAL White Paper: The Global Dairy Landscape

Complementing the national focus, the joint white paper by CNIEL and SIAL provides a panoramic view of the global dairy sector and its future trajectories. Highlights include:

  • Global Dairy Demand on the Rise: Emerging markets are driving growth, with rising middle classes turning to cheese, yoghurt, and milk-based products.
  • Innovation in Dairy Alternatives: The cohabitation between traditional dairy and plant-based innovations is no longer oppositional—consumers are embracing diversity.
  • Health & Nutrition Trends: Protein-rich, low-lactose, and functional dairy products are increasingly popular with health-conscious consumers.

The white paper also emphasizes the importance of sustainable production systems and a redefinition of value in the dairy chain.

To read the CNIEL & SIAL white paper, visit: CNIEL-SIAL White Paper

National Cheese Day: Not Just a Celebration—A Call to Action

While National Cheese Day is festive and symbolic, it is also a reminder of the strategic importance of the dairy and cheese sectors. Events like the Salon du Fromage et des Produits Laitiers and global showcases such as SIAL Paris are vital platforms for promoting best practices, inspiring innovation, and strengthening international connections.

They also provide a voice for dairy professionals—farmers, cheesemakers, retailers, and institutions—who are committed to building a more sustainable and inclusive food future.

Looking Ahead

Whether you are a producer, buyer, distributor, or simply a cheese lover, National Cheese Day is an invitation to engage with the sector’s evolution. Through insightful resources like the Salon du Fromage white paper and the CNIEL-SIAL global dairy report, stakeholders can better understand where the industry is headed—and how to shape its future.

Because behind every slice of cheese lies a world of expertise, passion, and opportunity.


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