Nicoya welcomes new board members to drive transformation of global food system

June 7, 2023

Swedish foodtech investor Nicoya is committed to revolutionising the global food system for the better

In line with this mission, Nicoya has appointed Kees Kruythoff, a former member of Unilever’s global executive team and President of both North America and the Global Home Care division, as its new Executive Chairman.

The board is further strengthened by the addition of Helena Hernander, Head of Private Equity Investments at AltoCumulus, a part of the Axel Johnson Group, and Anders Svensson, former CEO of ICA Sweden, the largest retail chain in the Nordics.

Christopher Slim, co-founder and CEO of Nicoya, expressed enthusiasm about the new board members, stating, “We are thrilled to welcome our new board. Their experience and passion for driving sustainable growth perfectly align with our company’s vision. With their complementary skills, we are well positioned to accelerate and take the next step on our journey to reshape the food system at scale.”

Kees Kruythoff’s Impressive Profile

Kees Kruythoff brings a wealth of global executive experience to Nicoya, including a remarkable 30-year tenure at Unilever. He was also part of the founding team of and served as Chairman and CEO of LiveKindly. Currently, Kruythoff holds the position of Senior Advisor at Bain Capital. With his extensive network and expertise in building global, sustainable solutions and organizations, as well as driving successful acquisitions in the food industry, he is a valuable addition to the board.

Helena Hernander’s Finance Expertise

For the past 12 years, Helena Hernander has served as the Head of Private Equity Investments at Altocumulus, one of Sweden’s largest family offices. She is widely recognised as a highly accomplished finance professional with a proven track record in creating sustainable growth and generating returns on investments. Her experience in finance and investment will be instrumental in Nicoya’s strategic initiatives.

Anders Svensson’s Extensive Industry and Management Background

Anders Svensson brings deep industry and management experience to the board. Having successfully led ICA Sweden and Arla Foods, he has a solid understanding of the retail and food sectors. Svensson currently holds several positions, including Chairman of the Swedish Trade Federation and the Stadium sports chain, as well as serving on the board of the Swedish Confederation of Enterprise. His diverse expertise will provide valuable insights for Nicoya’s growth and development.

Nicoya’s appointment of Kruythoff as the new Executive Chairman, along with the addition of Hernander and Svensson to the board, marks an exciting milestone in the company’s journey to transform the global food system.

With their combined expertise in global executive leadership, finance, investment, and industry knowledge, the new board members will play a pivotal role in driving Nicoya‘s mission to create a more sustainable and innovative future for the food industry.

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