October 9, 2024

Inspiring concrete action for CSR change at SIAL Paris 2024

Food Paradoxa is teaming up with SIAL Paris in 2024 to organise the CSR Summit

Food Paradoxa is a duo of two independent food experts: Diane Leroy and Stéphane Brunerie. Sharing a positive vision, they have created the first workshop-based trend book for companies in the food industry. Drawing on their complementary expertise, they work with food industry players on innovation and marketing issues.

How does your partnership with SIAL Paris fit in with Food Paradoxa’s overall objectives? 
The aim of our SIAL and Food Paradoxa partnership is to design and structure the content of the CSR Summit. It is part of a more global approach to contributing to the dynamics of the food transition by drawing on our positive, committed and inspiring vision of food.

Could you describe that global vision?
When we started working on the subject, we started from the observation that CSR is something that everyone today says they want to get involved in, but in practice it’s not that simple. We’re talking about climate change, food sovereignty, health, obesity and the food divide. The question, and this is really the theme we’ve chosen, is how we can get to grips with these issues and really speed things up. The theme is how to accelerate the CSR dimension.

When it comes to CSR issues, there’s a particularly strong tension between what we say we want to do, particularly in opinion polls and surveys, and what we actually do. We wanted to explore these tensions. It’s a subject we know well, it’s at the heart of our thinking and is what led us to create Food Paradoxa. The paradox between what we say and what we do is particularly true of CSR issues, and understanding this discrepancy is key to moving forward better and faster.

What are the main objectives of the CSR Summit and what are the messages you hope the audience will take away from it?
We’ve designed the summit around two ideas. The overall theme is really how to accelerate CSR. The first part of this is to explore and understand the obstacles and difficulties that arise around these issues. The second is to identify the drivers for inspiring innovation around CSR, because innovation isn’t just about product innovation, it can also be about innovation around CSR issues. This is really about understanding the obstacles then inspiring with innovative ideas to move forward with CSR. In terms of messages, what we also want to get across through this summit is that food industry players have a responsibility to work on the major challenges facing the world, which are concentrated in our food supply, and we also want them to be inspired by the opportunities for innovation that exist around CSR. We know that the context is complicated, that it’s not easy when you’re working in companies or organisations, but we’re convinced that it’s by putting a positive spin on things and creating enthusiasm that we can really get there together.  The real message that we want to convey through the content is the positive side. 


CSR Summit
Sunday 20 October 2024
2:00p.m. – 5:00p.m.
Hall 5A
Online reservation only