October 14, 2022

Le Magicien Bio brings magic to life with its new award winning organic drinks range

The enchanting drinks collection is inspired by founder Nicolas Subra’s childhood passion for magic, made with 100% organic fruit and presented in traditional glass vials.

Designed to imitate a real life ‘magic potion’, the range echoes childhood stories of witchcraft and wizardry. The organic drink is packed with fruity flavours and 100% natural ingredients. Low in calories and sugar, the entertaining yet healthy beverage aims to encourage a nutritious diet and respect for nature. The ‘potions’ were cooked up in the heart of the French countryside, in Nouvelle-Aquitaine. ‘Poured straight from the cauldron’, recipes include:

The Love Potion, with fruity cherries and spicy hints of pepper
The Energy Potion, harnessing the power of sage with a lemon twist and pinches of white ginseng
The Relax Potion, helping to calm your thoughts with its fresh scent of basil and tender strawberries
The Dream Potion concocted from carrots, blueberries, rosemary, and hawthorn flower tops.

Designed to “awaken your taste buds and your dreamy unconscious,” the delicate Dream Potion was voted Best Organic Product 2022.

Mr Subra decided to create his potion drinks after spending several months in the heart of Sri Lanka, where he was inspired by the benefits of a healthy diet. The magic twist to his beverage range stems from his childhood passion for the world of sorcery. At the age of 10, Mr Subra performed his first public performance and later became a recognised professional magician. Following his business studies, he launched the product along with a “Magic Grimoire” book full of wellbeing recipes plus tricks on how to sleep better, reduce stress, develop desire, improve memory, and gain more energy.

Hall 6, SU25