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MOUTAI IS THE WORLD’S MOST VALUABLE SPIRITS BRAND AT $43 BILLION SAYS BRAND FINANCE
Brand valuation consultancy Brand Finance says that global spirits labels grew by…
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MILLENNIALS (NOW AGED 25–40) ARE LEADING CONSUMER DRINKING TRENDS
Millennials remain the drivers of the global alcoholic beverages market and they…
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STRATEGIES TO DRIVE THE $10BN NO/LOW ALCOHOL MARKET FORWARDS
As we have previously reported, the no/low alcohol market in the ten…
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COCA-COLA COLLABORATES WITH CONSTELLATION BRANDS TO LAUNCH FRESCA MIXED CANNED COCKTAILS
Coca-Cola’s 2022 is off to a flying start with the announcement of…
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HEINEKEN’S €4 BILLION POWER PLAY IN AFRICA
Dutch brewing giant Heineken has pushed through with its plans to acquire…
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5 HOLIDAY ALCOHOL SALES PREDICTIONS TO HELP BUMP UP US SALES
A survey of consumers has revealed how the alcohol market could perform…