SIAL Paris: a key event for the frozen food sector

The frozen food sector is thriving, offering exhibitors a unique opportunity to shine in a dynamic and expanding market.

With global sales approximatively reaching €274,73 billion in 2022 and a projected CAGR of 5.1% between 2023 and 2030, SIAL Paris is the perfect platform to connect with an influential and international audience.

A fast-growing market

The frozen food market is experiencing remarkable growth, driven by consumer demand for convenience and variety. In Europe, which holds 37% of the global market share, frozen food is a staple, with French households alone spending an average of €220 per year on these products. Ethnic frozen foods are particularly booming, with sales rising from €45,29 billion to €50,11 billion in 2023, showcasing the potential for innovation in this category.

International visibility and opportunities for innovation

SIAL Paris attracts visitors from over 200 countries, with 70% of participants coming from outside France. An impressive 89% of attendees are decision-makers or influencers, making the event an unparalleled platform for networking and business growth. In 2022, the frozen food sector was a highlight of the SIAL Innovation area, showcasing 234 innovative products and drawing the attention of over 50% of attending journalists and 33% of visitors.

Anticipating consumer expectations

Consumer trends in frozen food emphasize convenience, quality, and sustainability. Organic frozen products, for instance, are growing steadily, with an estimated CAGR of 4.3% between 2020 and 2025. Products like frozen vegetables, prepared dishes, and desserts are in high demand, while the rise of online shopping continues to drive sales. By exhibiting at SIAL Paris, companies can meet these evolving expectations and position themselves at the forefront of the market.

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