Malaysia triumphs with successful debut of Food & Drinks Malaysia by SIAL 2023; gears up for 2024 edition
In its inaugural event, Food & Drinks Malaysia by SIAL 2023 left an indelible mark on the culinary landscape, setting an ambitious roadmap for the 2024 edition.
The first edition of Food & Drinks Malaysia by SIAL, held in 2023, emerged as a significant event for food industry professionals across Malaysia and beyond. With a turnout of over 10,000 participants from 50 countries, the event showcased a plethora of culinary innovations and business opportunities, highlighting Malaysia’s role as a burgeoning hub in the global food industry.
The 2023 event skillfully put together a platform that not only presented the rich diversity of Malaysian cuisine but also opened doors for international collaborations and business expansions. The event featured an array of exhibitors, ranging from established food and beverage giants to innovative start-ups, all eager to tap into the vibrant Malaysian market and its dynamic consumer base.
One of the standout features of the 2023 edition was the sustainable practices seminar, aligning with global trends towards eco-conscious food production and consumption. This initiative not only demonstrated Malaysia’s commitment to sustainable development but also provided valuable insights into directions the food industry will be moving towards in the future.
Financially, the event generated significant impact, with deals worth approximately €50 million (MYR 240 million) being negotiated over the three days. This economic boost underscores the vital role such expos play in stimulating the local and international food and beverage sectors.
Looking to the 2024 edition, the organisers of Food & Drinks Malaysia by SIAL have announced plans to expand the event’s scope and scale. The next edition aims to attract even more international participants and will introduce more segments adapted to the latest trends in food technology and gastronomy. This strategic expansion is poised to further elevate Malaysia’s status as a key player in the global food arena.
For professionals in the food industry, the upcoming 2024 edition of Food & Drinks Malaysia by SIAL is an event you won’t want to miss out on. It promises a richer experience with enhanced networking opportunities, deeper insights into Asian and global food trends, and a bigger showcase of culinary innovations.
The successful launch of the first Food & Drinks Malaysia by SIAL in 2023 has set a high benchmark for future events. It reflects the vibrant potential of Malaysia’s food industry and serves as a catalyst for further growth and innovation. Anticipation for the 2024 edition is already building, with stakeholders eager to see how this event will continue to shape the culinary landscape in Malaysia and beyond.
Visit Food & Drinks Malaysia and discover how you can make the most of this premier event. Ready to make a mark at SIAL Malaysia? Secure your spot by registering to Exhibit at SIAL Malaysia today!
Join us at SIAL Paris as exhibitor Join us at SIAL Paris as visitor
